Concept for a print ad series intended to run in the Wallstreet Journal. The challenge was to communicate that Starr Companies is around 100 years old, covers a number of industries, and is a critical partner for business. My concept was to showcase technologies in the industries that Starr insures (aviation, marine, construction, etc.) that were about as old as Starr Companies (since early 1900s) that are still indispensable today.